Start with demand, not the storefront
Before falling for a specific unit, map where the right customers and complementary activity already concentrate - offices, transit, residential density, and amenities that pull people through the area.
Read competition as gaps, not just counts
A block with zero cafes can signal weak demand, while a saturated block can mean fierce competition. The opportunity is usually a gap: strong surrounding demand with relatively low cafe saturation.
Check accessibility and foot traffic
Transit stops, pedestrian-friendly streets, and mixed-use vibrancy drive the casual walk-in traffic cafes depend on. Weight these heavily for grab-and-go concepts.
Compare shortlisted blocks transparently
Score each candidate micro-location on demand, competition gap, and accessibility, then tune the weights to match your concept. Geo-Intel does this on a transparent map with no signup.